
Musician and entrepreneur Krept, best known as one half of the platinum-selling duo Krept & Konan, has been steadily building a property portfolio alongside his music career with the help of UK property investor and educator Samuel Leeds.
Krept first connected with Leeds in 2020, seeking to diversify his income streams beyond music. A year later, he purchased his first property in Liverpool with Leeds’s guidance. You can watch the video here: LINK.
“This was basically a free house,” Krept said of the deal. “Samuel is the property GOAT.”
Turning £43,000 Into a Long-Term Asset
The investment was a small house in Liverpool bought for just £43,000. With Leeds’s mentoring, Krept converted the property into a House in Multiple Occupation (HMO) and then refinanced it, pulling his initial capital back out. The property is now fully tenanted, generating passive income.
Crucially, Leeds advised Krept to secure a certificate of lawfulness with the planning restrictions (known as Article 4) that came into effect in Liverpool. This strategic move meant Krept’s HMOs would be protected as “grandfathered” investments, giving them long-term value.
Since then, Krept has repeated the strategy on multiple properties in the city, with day-to-day management handled by Now Rooms Liverpool, a connection made by Leeds.
From Stage to Boardroom
While continuing to release music and perform, Krept has also proven himself as a serious entrepreneur. In 2020, he co-founded Narla Baby, a baby skincare line inspired by his daughter. The brand has grown rapidly, winning awards for innovation and expanding into major retailers across the UK.
That success showed Krept’s ability to build scalable businesses outside of music and property, he says, is another key pillar of his long-term wealth strategy. You can watch the video here: LINK.
Samuel Leeds commented, “Krept is the definition of a true entrepreneur. He’s using his success in music to build businesses that will last, and by sharing his property journey, he’s inspiring others to do the same.”
A Cultural and Business Connection
Beyond mentoring, Leeds and Krept have built a personal friendship. Krept and Konan even performed at one of Leeds’s exclusive Property Investors Academy events, bringing music and business together in front of hundreds of budding entrepreneurs.
Leeds added, “I’m so happy Krept has been public about his investments. A lot of young people look up to him, and seeing him use property to create passive income will encourage the next generation to think about financial freedom.”
Property as the New Beat
As Krept continues to tour and release music, his property portfolio and growing business empire represent a quieter but equally powerful track, one that plays to the rhythm of long-term financial stability. With Samuel Leeds in the background as adviser and strategist, the rapper is proving that property can be just as much a stage for success as the music industry.