Jon Stojan
Image credit: Orange House
Orange House, the eco-conscious home care brand known for its natural and effective cleaning solutions, is continuing its expansion into the U.S. mainstream retail market with a series of Roadshow Events at Costco locations across California. This strategic move marks a significant milestone in the brand’s 2025 retail growth plan, positioning it to reach a broader audience beyond its core base, including health-conscious shoppers and non-Asian consumers.
Following a successful debut in early 2025, the Orange House Costco Roadshow has proven to be a powerful platform for building brand awareness and connecting directly with American households. These in-store events provide customers with an opportunity to experience the brand’s signature products—laundry detergent, laundry pods, and hand soap—firsthand, while learning more about the company’s sustainability mission and science-backed formulations.
Orange House’s entry into Costco underscores its commitment to expanding into large-scale retail channels, offering American families safe, plant-based cleaning solutions crafted with food-grade orange oil and exclusive micellar orange oil technology. This unique combination effectively removes dirt and residue while remaining gentle and non-toxic—an ideal solution for modern homes seeking high performance without harmful chemicals.
The upcoming May Costco Roadshow schedule includes:
- Los Feliz: May 8–11
- Van Nuys: May 15–18
- Oxnard: May 22–25
Each event will feature exclusive in-store promotions and hands-on demonstrations of Orange House’s product lineup. Customers will have the chance to see the cleaning power of natural ingredients in action and learn why Orange House is quickly becoming a go-to choice for shoppers who prioritize both health and sustainability.
With growing demand for non-toxic, environmentally friendly household products, Orange House’s expansion into Costco reflects its broader mission to bring safe and effective cleaning solutions to more homes across America. The brand invites all Costco shoppers to stop by their nearest roadshow and discover how nature and science can work together to deliver a truly powerful clean.