Los Angeles is many things to many people. Some idiots think we're all about Hollywood. But a vast majority of the daily lives of average Angelenos has zero to do with Tinseltown.
Here's an aspect of the city you might have neglected: College and post-college life. We certainly don't have the academic glow of Boston. Yet, by one measure we have the best university on the planet.
And now a report released this week by CityObservatory shows that Los Angeles is a magnet for the nation's degree-holding young adults:
The organization's City Report found that L.A. ranked second in the nation when it comes to our share of 24- to 34-year-olds with a four-year degrees.
There are 664,472 people in that age range here with at least bachelor-level educations, the report found.
We were beat out only by New York, which had a whopping 1,263,659 college-educated 24- to 34-year-olds. However, we beat the Big Apple in one metric:
The growth of this post-college crowd. L.A. has seen a 30.4 percent increase in this demographic between 2002 and 2012, City Observatory says.
That puts our burg in the top 10 in the nation for cities where young, educated adults are dropping anchor.
In fact, that percentage puts us at number 9 for growth in this demographic nationwide.
The top town for greatest increase in 25- to 34-year-old degree-holders was Houston (49.8 percent), followed by Nashville (47.6), Denver (46.6), Austin (44.3) and Portland (37.3).
City Observatory says that SoCal cities like L.A. are gaining while the Inland Empire is losing here:
In Southern California, there seems to be a filtering of population. In coastal Los Angeles and San Diego, the number of 25 to 34 year olds with a four year degree is increasingly sharply (up 30 percent in Los Angeles and 43 percent in San Diego),compared to 2000. While the Inland Empire (Riverside) continues to grow, two-thirds of its net new 25 to 34 year residents have less than a four-year college degree.
So there you have it. Los Angeles is the place to be. Even if you don't necessarily have stars in your eyes.