Written in Partnership with Adogy
L.A. is the beating heart of the North American creative industry. But content creators here face the same challenges as those elsewhere on the continent — whether in New York City, L.A.’s longtime industry rival, or regional creative hubs like Atlanta, Chicago, Toronto, or Vancouver.
Those challenges have only grown in recent years. While expansive production platforms, low-cost production technologies, and vast social media networks mean it’s easier to launch and scale a creative enterprise, getting that enterprise noticed — or making real money off it — is just as tricky as in the past.
If not, more so.
And these challenges aren’t unique to individual creators. Content studios, creative collectives, and multi-channel networks struggle to generate, measure, and manage revenue at scale.
Enter Aux Mode. Aux Mode delivers cross-platform, real-time visibility into audience interactions, creator streaming revenue transaction automation, and other critical data sources. This enables users to adjust and optimize their content, monetization, and audience engagement strategies on the fly. Unlike other transparency solutions for digital creators, Aux Mode’s single-tier, flat-fee pricing model stands out as a mutually beneficial strategic partnership rather than a parasitic “tax” that penalizes successful creators, distributors, and networks.
Aux Mode has made it their priority to support creative entrepreneurs, too. Creators can browse the Aux Mode website for a suite of free tools like the YouTube revenue calculator or hashtag generator — invaluable solutions for emerging creatives.
Here’s how Aux Mode is changing the game for creative entrepreneurs and their partners — and how users can leverage its multifaceted solutions in their work right now.
Transparent, Cross-Platform Content Analytics
If maximizing content-generated revenue streams is the goal, beginning with high-quality, low-latency data is crucial.
Aux Mode’s proprietary software is the hub for all this data. Unlike other creative content management solutions, which silo revenue by source, Aux Mode shows a contributor’s entire revenue ecosystem at a glance.
YouTube, YouTube Kids, Tubi, Prime Video: Aux Mode shows real-time revenue data from these and other creator platforms with virtually no friction — and certainly no unmerged reports or apples-to-oranges comparisons.
For a deeper dive, Aux Mode’s powerful filter can create custom reports segmented by revenue source, transaction, time period, and other variables. Keyword and tag analysis can uncover new ideas for monetizing and optimizing content. Reporting assists with tracking progress toward revenue goals.
Content Monetization Made Easy
Monetizing content is straightforward with Aux Mode’s transparent, intuitive analytic tools. Aux Mode automates streaming platform revenue reporting and splits and monetization with powerful ad management capabilities, including automatically added ad breaks.
Perhaps more importantly, Aux Mode guides creators as they develop an optimal strategy and decide between various types of streaming content monetization options. That strategy might include some or all of the following:
- Ad revenue, including skippable or non-skippable in-stream, in-feed video, bumper, out-stream, and/or masthead ads
- Channel memberships or subscriptions, with or without tier pricing
- Branded merchandise sold through e-stores or authorized retail partners
- Set-aside viewing revenue from YouTube Premium subscribers
- Pay-for-placement revenue in chat streams
- Crowdsourced funding via third-party creator platforms like Patreon
- Sales revenue shared with commercial affiliates (affiliate marketing)
Aux Mode also helps creators track and manage streaming royalty revenue from streaming music and video. As creatives’ digital presence expands beyond their home countries, this task grows exponentially more difficult, even for distributors and content networks with in-house accounting and legal staff. As we’ll see, staying on top of an international content ecosystem isn’t merely a matter of revenue maximization — it’s also crucial to protecting IP and user data.
Content Protection and Data Security
Monetizing creative content is an easier lift when that content is protected from theft on streaming platforms. But as any creative entrepreneur knows, protecting content in a global digital marketplace is easier said than done.
Aux Mode’s content protection and data security services offer powerful value-adds:
- End-to-end rights management capabilities across international lines and territorial rights verification before content is sent to streaming platforms
- Automated, ongoing YouTube and Facebook scanning for video content theft
- Regional rights analysis, helping contributors stay on top of the intricacies of IP ownership across jurisdictions
- Service professionals available to rereview content policies
When something isn’t right, Aux Mode steps up. The company’s industry-leading experts proactively track all third-party claims and work closely with creatives and networks to appeal those claims. This claim mediation process begins with a client-tailored claim strategy, followed by a step-by-step appeal that leverages best practices specific to the content types, platforms, and jurisdictions involved.
While the process is ongoing, creatives can monitor progress via Aux Mode’s transparent, dynamically updated claims dashboard and receive daily email notifications with important updates. It’s all part of Aux Mode’s commitment to being not just a single-use weapon in the streaming wars — but an entire arsenal protecting creatives’ interests.
Tools to Scale Any Creative Enterprise
Aux Mode is fueling a future where content creators and distributors control their creative and financial destinies.
Providing transparent, granular, real-time data solutions not available anywhere else is a big part of its commitment to creative entrepreneurs. So is Aux Mode’s relentless rights management practice.
But Aux Mode isn’t merely a data provider or IP advisor. It’s a turnkey partner for creators, distributors, and networks ready to scale their enterprises:
- Streaming media consulting built around more than 25 years of industry experience — a bespoke service that helps creatives and distributors reimagine their content strategies.
- Video asset delivery services, including all-important coordination of individual streaming platforms’ technical requirements for finished assets.
- Content ID and CMS management, which manages the legwork of running an expanding content business.
- YouTube CMS training that unlocks hidden value in one of the most complicated — and potentially profitable — content platforms.
Final Thoughts
Every creative entrepreneur deserves compensation for their efforts. Individual creatives, content distributors, MCNs, CMS owners, and anyone along the content value can sift through the massive amounts of data by partnering with data platforms like Aux Mode. With transparent cross-platform data analytics, custom monetization capabilities, and proactive IP protection and defense, Aux mode provides the tools needed for contributors to be successful in the long term.
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