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Nearly 400 established and emerging artists have contributed 12×12-inch original works, all of which are sold for $500. All the artists are “incognito,” as their identities are revealed only after you purchase their work. A virtual event, this year you can attend from the comfort of your home using your computer or mobile app. The live broadcast is hosted by actor and comedian Joel McHale, and will feature a song by artist Stephen Prina, a stylish and funny “how-to” video by artists Jade Gordon & Megan Whitmarsh, psychic readings by comedian Kate Berlant with artists Nayland Blake, rafa esparza, and Tala Madani, and a browsing playlist by Muñeka.

INCOGNITO 2020

Those who want to be one step ahead when the sale opens can attend PRECOGNITO, an exclusive in-person preview of the artworks taking place during private timed appointments on October 15-17 at The Rendon, a historic former hotel and bar just a few blocks from ICA LA. PRECOGNITO ticket holders not only get to see the artworks up close and personal, but will receive a special gift bag, and the ticket price also includes access to INCOGNITO. Saturday, October 17, 5pm; tickets start at $150; theicala.org/en/incognito.

Jade Gordon & Megan Whitmarsh for INCOGNITO