Jon Stojan
© Suprit Kumar Pattanayak
Today, many consider the business consulting industry to be at or near its revolutionary turning point thanks to what businesses can do with Artificial Intelligence (AI) and Generative AI (Gen AI) technologies. AI technologies are now ubiquitous, embodying what many believe to be the “Democratization of AI”. However, until today, many businesses have not realized how to leverage such predictive technologies to improve their business. Some of them have not even realized that AI is not just a gimmick but a powerful tool that can be a game-changer in a business competition.
AI as a game-changer in the business world
AI is about how machines think like humans with all kinds of interconnected information in their neural networks (which are made to resemble human neural networks) to generate predictions based on learned patterns but at a speed that far exceeds the speed of data processing by humans. Basically, data pattern recognition and inference by AI is based on how humans recognize data patterns and draw conclusions from them but at a much higher speed.
In the modern business world, business analytics is everything and unfortunately most business people, especially those who are still beginners, do not realize that “there is a lot of value” behind the data they get from their business journey. They don’t realize that if they recognize the data they have, they can make better decisions.
Not all business people are able to do proper business analysis for one reason or another. The human brain and how it works is a miracle of nature but there are many distractions and biases that cause that important organ to not be utilized to its full potential. That’s where AI technology comes in. AI basically mimics how the human brain works in predicting things but with a more consistent flow and at a much higher speed. A mock human brain with a much higher data processing speed is a game changer when it comes to business analytics and decision-making.
AI is about automation
AI is a means for humans to create a “clone of their own brain” in predicting things based on data that has been trained on it (machine learning), but just like other machines made before it, AI can be automated so that it can work 24 hours a day without ever feeling tired, sick, or other human things. AI automation allows AI and AI Genes to work around the clock to serve their users, so it is exactly what many AI and computing experts predicted: that AI will not get rid of humans but humans with AI will get rid of other humans who do not use AI.
Not all business people understand how they can utilize AI and AI Gen in their business activities
No matter how advanced AI and Gen AI are, not knowing how to utilize them properly can lead to inefficiency and in real business activities, that means wasted cost and time. That’s why businesses need to get guidance on AI and Gen AI and how they can optimally utilize these digital technological advancements for the betterment of their business and keep them on track.
Suprit Kumar Pattanayak recently released what can be considered the best guide to the utilization of AI and Gen AI in the business world
So far, there have been many books on AI and Gen AI utilization that have been written by many people who claim to understand AI applications in business but most of them are ineffective to follow as they are not based on the real-life experiences of the authors. Fortunately, some AI practitioners are still among us to publish their books that can be relied upon to guide business people in utilizing AI and Gen AI in their business activities. One of them is Suprit Kumar Pattanayak who is considered one of the most respected figures in the AI industry today. He recently released a book titled “AI & Gen AI: Bridging Technology and Business.”
He is perhaps the perfect picture of the combination of a technocrat and an educator through his penchant for writing scientific journals. So far, he has authored many journals, most of which have been published. Among them is “Transforming Business Consulting through Generative AI: A Framework for Enhanced Strategic Decision-making and Value Creation,” which was published in the World Journal of Advanced Research and Reviews in 2019. Other phenomenal papers include “Artificial Intelligence for Self-Healing Automation Testing Frameworks: Real-Time Fault Prediction and Recovery” and “Leveraging Machine Learning for Intelligent Test Automation: Enhancing Efficiency and accuracy in software Testing.”
“AI & Gen AI: Bridging Technology and Business” is a book written to serve as a guide for professionals looking to empower AI and Gen AI technologies in their quest to improve business. In this book, Suprit, a technology consultant with long experience in practical AI and Gen AI development, shares everything he knows about these two interrelated subjects, with the aim of providing new insights on how businesses can utilize AI technologies in their business activities.
This is not an ordinary theoretical book, as every page is filled with Suprit’s deep understanding and experience of AI and Gen AI gained from his long involvement in the AI industry. Suprit includes in this book many cases of Gen AI used in various business analytics based on predictive analytics, automation, and personalized customer engagement. These three aspects of analysis are believed to create what can be considered the most up-to-date guide for any businessperson to improve their business in the highly competitive and dynamic modern business environment. By applying what Suprit suggests in this book, it is expected that every businessperson can also find new related business opportunities, which may not have been thought of so far.
What Suprit offers readers are his technical insights, experience, and unique perspective, which he believes can erase the huge gap between AI technology and its application in the real business world. Today, even after several years of Gen AI applications being introduced to the business world, there are still many business people who do not understand how to make the most of these AI advancements. They don’t fully understand how AI and Gen AI technology can be translated directly into their daily business activities.
If you are a businessperson who wants to go a step further and leave your competitors behind in terms of utilizing AI and Gen AI technology, this book can be one of your helpers, or if you are a technologist who wants to understand AI in a broader and more applicable way, this book can provide important guidance for you on where to start.