Written in partnership with Irina Proskurina
Delving into the core trends shaping the freight transport market, we engaged in a discussion with Ramil Gizetdinov, the founder and CEO of Ordotransport. Over the span of the last two decades, this transportation company has undergone a remarkable transformation – evolving from a humble venture with a handful of leased vans into a thriving enterprise boasting its own fleet and expanding the business to the U.S. market.
Ramil, could you provide an overview of Ordotransport activity?
Absolutely! Ordotransport is leading the way in Less Than Truckload (LTL) cargo transportation. We specialize in transporting smaller batches of goods, optimizing cargo transportation for efficient delivery to various senders and recipients. It’s all about flexibility while championing sustainability and resource conservation.
What led Ordotransport to venture into the Less Than Truckload (LTL) transport segment, and how has the company adapted to this market evolution?
Ordotransport’s foray into the LTL transport segment was driven by a strategic vision. We identified an emerging need for rapid, consolidated cargo delivery to nearby cities. Despite initial skepticism, we successfully combined efficient logistics with IT technologies. The transition required approximately a year for restructuring and another one for system fine-tuning. Today, our LTL operations are not just a part of our service portfolio, they are integral to our identity.
And how do you provide freight services, especially in terms of technology?
Ordotransport is a reliable ally in the world of freight transport, offering services round the clock, every day of the year. Stability, to us, is about cherishing every cargo and adhering to proven practices. Our dedication to stability doesn’t hinder our embrace of technology. We actively invest in modern automation systems, electronic document management, and state-of-the-art applications to ensure seamless online interactions with clients and streamline our carrier operations.
Looking ahead, what trends are you monitoring in the automotive freight transport industry, and how is Ordotransport preparing for these changes?
The automotive freight transport sector is gearing up for substantial growth, expected to claim a 39% share in the global logistics market by 2027. Ordotransport is proactively embracing technological advancements to stay at the forefront. Tools like analytics, the Internet of Things (IoT), and artificial intelligence are now integral to our operations, enhancing efficiency and positioning us for the challenges of the future.
The COVID-19 pandemic also has instigated notable changes across various sectors. The period of forced isolation heightened the demand for online communication, services, and shopping, extending its influence to the logistics sector. At Ordotransport, we recognized the need for swift adaptation. We seized this opportunity to bolster our digital capabilities. From improving online client communication to streamlining internal processes, automation has become a cornerstone in navigating these evolving times effectively.
With the pace of automation and digitalization, how does Ordotransport balance innovation with maintaining a human touch in its services?
Innovation doesn’t diminish the human touch, instead, it enhances it. At Ordotransport, while we embrace automation and digitalization, we understand the importance of human relationships. Our commitment to personalized service remains unwavering. Technology empowers us to be more efficient, but it’s the human touch that fosters trust and ensures a client-centric approach. Striking this balance is at the core of our philosophy.
Why do you emphasize participation in joint programs and conferences for the development of thebusiness?
Actively participating in industry events is a strategic move to enhance our company’s standing in the market and among our clients. These conferences offer opportunities to stay informed, exchange ideas, and contribute to the overall development of the transport and logistics sector. The commitment to balancing innovation with a human touch, solving industry-wide challenges, and envisioning a future of seamless global logistics reflects the company’s resilience and foresight. It’s about being proactive rather than reactive in an industry that constantly evolves.
Your recent collaboration with the International Logistics Business Association (ILBA) is noteworthy. How do international partnerships contribute to Ordotransport’s growth?
Our growth strategy relies on international collaborations. A recent partnership with ILBA showcases our dedication to expanding globally and staying updated on innovative technologies and worldwide transport trends. Actively participating in international associations positions us at the forefront of industry advancements.
In our conversation with Ramil Gizetdinov, the visionary founder and CEO of Ordotransport, we’ve explored a captivating business journey marked by flexibility and sustainability. Ordotransport’s dedication to a client-centric approach, coupled with the embrace of automation and digitalization, is a defining factor in its enduring success. This distinctive combination positions the company as a guiding light for aspiring entrepreneurs aiming for a path to business excellence in the competitive landscape of the transportation industry.
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