If you're hungry for publicity, all you have to do these days is renounce your formerly sinful ways, get naked and embrace PETA.

That is, if you're a hot reality star.

Such was the case for Evelyn Lozada, four-season star of VH1's Basketball Wives, who has switched teams more in love than Dennis Rodman did in basketball, it seems. (Possibly NSFW money shot after the jump):

Credit: PETA

Credit: PETA

Boo-ya. Instant headlines.

Okay, we bit too. Lozada used to wear fur but was apparently treated to the PETA Clockwork Orange-like film festival in which she was shown “how animals suffer on fur farms,” according to the organization.

She says she saw the light and will no longer get furry with it:

You can verbalize what happens to these animals a thousand times, but [when] you see it, it definitely clicks in–and it did for me. “I [saw] how these animals are tortured and skinned, and you don't really realize the hurt and the pain that they go through just for fashion, and I want to be a voice for them.

Credit: PETA

Credit: PETA

She joins others other hotties, including Eva Mendes, Christy Turlington and Olivia Munn, in getting nude for PETA.

If only celebrities would just as enthusiastically fight the mistreatment of cocaine, there would be mass Hollywood nudity.

[@dennisjromero / djromero@laweekly.com / @LAWeeklyNews]

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