The Fall of the House of Enron would be enormous news were it not for the Terror War. The company’s pending acquisition by another big energy firm, Dynegy, for a mere fraction of its onetime value, is as much a rescue as it is a merger.

It’s also a fall from grace. The nation’s biggest electricity marketer in many respects led the energy industry, and America, into deregulation, globalization, the commoditization of essential products. As it did so, its vaunted CEO, Ken Lay, emerged as one of the principal backers of and advisers to George W. Bush. But in the end, Enron has proved to be a house of cards, exaggerating its profits and hiding its debts in off-the-books partnerships. It’s troubling rise and ultimate fall raises serious questions about the judgment of Bush and other leaders who embraced it.

“Enron was the next big thing,” says Center for Energy Efficiency and Renewable Technologies director V. John White. “Like the dot-coms, it lived and died on that.” But unlike the dot-coms, it cut an enormous swath through the real economy of real people around the country and the world who need power to live. Now, like the dot-coms before them, Enron and some of the other big energy firms have been cast aside by trend-happy investors. Their next big play? Defense, where a Pentagon source calls ISR (“integrated strike and reconnaissance”) the key to future techno-war fighting.

Did Ken Lay have an inkling of what was to come last May when he convened a meeting of mostly conservative Los Angeles notables in a bid to preserve deregulation in California and quash a nascent public-power movement? Perhaps. Among those in attendance were former Mayor Richard Riordan, now the Republican front-runner for governor; Riordan’s old business partner, convicted junk-bond financier turned philanthropist Michael Milken; and Arnold Schwarzenegger. Lay’s purpose, as a source made clear, was to enlist high-level support for the continuation of deregulation in California. He also criticized the just-enacted state power authority. Nobody really wants more competition. But he also stressed that deregulation can work, that prices for electricity can begin to moderate from their skyrocketing levels.

And, as it happens, prices started to go down right about then. Since no price-control, rate-hike or big conservation programs had kicked in to affect those prices, this was an interesting development. One well-placed source said that Lay, Enron and others in the energy business have an interest in cooling the price gouging — first, to save deregulation; second, to expand into new business areas.

Although it began in natural gas and emerged as the dominant force in electric-power marketing, Enron was in the commodities business. It tried to create an international, privatized water market, losing much in the process. It also, like L.A.’s reeling Global Crossing, run by former Milken associate Gary Winnick, jumped feet first into the broadband business with massive investments — and losses — in fiber optics. Now Lay had his eye on something new. One increasingly valuable commodity is broadcast spectrum, the air waves over which entertainment and other communications are transmitted, a publicly regulated and sometimes publicly owned commodity. But some of that spectrum goes unused for stretches of time. A spot market is likely to emerge for the utilization of unused spectrum, just as it did for satellite-time access. A company that wants to play in this new market can’t afford to be on the bad side of Democrats in a divided federal government.

It was not to be, for Enron was already running afoul of federal regulators. But Lay and Enron probably did help save electric-power deregulation. Lay was instrumental in replacing right-wing ideologue Curt Hebert Jr., the head of the Federal Energy Regulatory Commission, who refused to scrutinize even the most egregious price gouging, with a Texas friend of his and the president’s, former chief Texas public-utility regulator Pat Wood. Hebert had become not just a lightning rod for Gray Davis and others, but an outright embarrassment. Wood proved to be just the ticket. His moderate posture — Wood has banked a great deal of credit with environmentalists for backing a very small requirement for renewable energy in Texas — has helped tremendously in stabilizing what had been the badly stalled drive for deregulation in other states.

Lay will probably be shown to have been instrumental in saving deregulation. His drive for globalization is another matter. By one of those coincidences that define this White House, Bush opposes a European initiative to dramatically expand renewable energy in the Third World to counter the greenhouse effect, at the very time that U.S.-based power companies — selling fossil-fuel plants, naturally — are cutting a wide global swath.

Fitting the radical-capitalist paradigm, the go-go deregulationist energy environment in the U.S. gave rise to a new type of power company — bigger, less ponderous, much more globalist. As companies expand and penetrate lucrative new markets, they combine and recombine.

In the last half of the 1990s, there were more than a dozen mergers and acquisitions every year in the U.S.-based power industry. And U.S. investment in foreign utilities — which, following the lead of Thatcherite Britain, have privatized not only across Europe but through virtually all of Latin America and much of Asia and Africa — has quadrupled.

As U.S. power companies globalize, they confront a dizzying array of options with varying degrees of risk and reward. Given the level of uncertainty, it’s not surprising that investments emphasize short-term profit rather than long-term development, as in California, where neo-Thatcherites spearheaded deregulation. This leads to a cycle of capacity shortage, also as in California.

But it’s all starting to go sour, with a number of countries reacting negatively to the Yankee power plans, and Enron, with its failing operations in India, is in the forefront of the downturn.

Enron’s $3 billion power-plant investment in India, that country’s largest foreign investment, was thrown into disarray when the Maharashtra state government canceled the only power-purchase agreement in May, complaining that Enron was overcharging. Lay compounded matters in August, creating an international incident with comments in the Financial Times in which he appeared to threaten to use his influence with the White House to invoke U.S. sanctions against India.

But by then, Lay and Enron had even bigger problems. At the same time as the dustup with India, Lay’s longtime business partner, Jeffrey Skilling, stunned Wall Street analysts by abruptly quitting the company, and Enron stock hit a 52-week low. The fall of the house of cards was well under way.

Fortunately for California, Enron doesn’t figure in the huge mess over the state’s long-term power contracts. But if its purchase by Dynegy goes through, other issues emerge. Dynegy co-owns three power plants in California, and Enron is trying to build a couple more. Enron controls much of the state’s natural-gas supply. Further concentration of its market power with that of Dynegy is a troubling prospect.

White also worries about the fate of Enron Wind, which he describes as “a very promising renewable-energy venture.” The largest and most powerful shareholder in Dynegy is Chevron Texaco, which is no friend to renewable energy.

The cards fell fast and far with the sudden collapse of the energy firm most identified with this energy-industry-dominated White House. Bush is fortunate indeed that his mostly good judgments so far in the Terror War eclipsed his bad judgment in aligning with Enron.

Advertising disclosure: We may receive compensation for some of the links in our stories. Thank you for supporting LA Weekly and our advertisers.

LA Weekly