Of the go-big-or-go-home aesthetic is Hollywood's nightlife emporium the Kress, in the old Frederick's of Hollywood space. Talk about a transformation. We had no idea the building was even that big. This new multistory entertainment complex has an opulent Vegas feel, with giant fixtures and statues in the main dining area, a modern sushi bar upstairs, a sexy blue-hued lounge and an oasis in the sky on the roof (though only the superduper VIPs get to see that). The basement bumps with mirrors and strobes, but if hip-hop humping ain't your thing, the Restaurant at the Kress is a must-try for tangy Asian fare, fruity fun drinks (there's even an homage to its former incarnation, called the Forty Six, marking the year Frederick's opened) and sultry see-and-be-seen setup. It might not be the pink-and-purple tower of lingerie temptation it was, but this landmark is sexier than ever.