*Brand Partner Content*

Zaf Baker, 27  and Adam Baker, 26, major players and investors in the motor car and real estate industry have their hands in numerous amounts of different projects and have finally entered the world of esports.

“It goes without saying that the esports sector is booming. While much of the talk is around money spent by publishers in supporting tournaments, there’s a lucrative adjacent industry fuelled by investors, sponsors and fans.” Adam said.

Competitive video games continue to integrate into popular culture, global investors, brands, media outlets, and consumers are all paying attention. Total esports viewership is expected to grow at a 9% compound annual growth rate (CAGR) between 2019 and 2023, up from 454 million in 2019 to 646 million in 2023, per Insider Intelligence estimates. That puts the esports audience on pace to nearly double over a six-year period, as the 2017 audience stood at 335 million.

Investors looking to diversify their portfolios are looking at esports, which offers much better returns than traditional assets and promises a positive future growth path.

“The Esports audience and revenue has been growing rapidly over the recent years and its here to stay. Esports can be played by people all over the world, level playing field. Male or female, there’s no language requirement or geographic restriction to play. Major events are now being televised around the world too.” Said Zaf.

“Don’t let anyone tell you that the world is changing, it’s not. It has already changed. We look forward to see where it goes from here. I believe in numbers and numbers only. We know the numbers.”

2021 is expected to play a vital role in the industry with revenue expecting to surpass $1.5 Billion.

You can follow Zaf and Adam on their Instagram accounts, @ZafBaker and @adambaker47 where they shares photos of their unbelievable lifestyle boasting their celebrity friends, exotic cars, first class travel and exclusive VIP parties/events around the world. Not a bad life, is it?

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