Wow. Sony. Offering a free MP3 of its marquee artist, Bob Dylan. As in: a free download of one of his new songs. Great thinking. This kind of outside-the-box strategy might just break this Dylan guy to a larger audience.

Here's the link to a free MP3 of Bob Dylan's, “Beyond Here Lies Nothin',” an existential breakdown from his forthcoming Together Through Life album. (Note: download this today; link dies at midnight tonight.) Sounds good. Buzzworthy!

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