Most Los Angelenos missed celebrating the holidays with extended family last year. But admit it… There was a part of you that appreciated the reprieve. Rather than tromping across the country to Grandma’s house, we all avoided the usual holiday disruption and just led the life we always lead.
While you may have missed the love and togetherness, you at least got to maintain your gym schedule and hit all your favorite workout classes — and your overall fitness thanked you.
This year, you probably won’t be so lucky. So instead of putting your workout routine on hold for a week, obé makes it a whole lot easier, offering the same intensive focused training you’d get at a boutique gym right on their 24/7/365 digital fitness platform, which you can use at home or at Grandma’s.
Online fitness classes have never worked quite like obé
obé Fitness’ co-founders and CEOs Mark Mullett and Ashley Mills launched their service with a simple goal in mind: to democratize the world of premium fitness by introducing the boutique fitness model usually available only to the rich and famous to everyone.
Boutique gyms started springing up and taking off in the past two decades, particularly in major urban cities like New York and Los Angeles. Those small gym venues often focused on group exercise and specialized in a very specific one or two fitness areas, such as SoulCycle’s spinning workouts or Orangetheory’s program combining running, rowing and strength training.
Those programs offered hyper-focused training coming from enthusiastic instructors who engaged often with their students. Between the personalized programs and the usually small footprints, the experience took off, and courses usually filled up quickly. That led to the other less fabulous hallmark of boutique gyms: their often very high prices. In fact, it isn’t uncommon for boutique gym courses to set members back $20 or $30 per course, with monthly membership fees reaching up to $300 or more.
Mullett and Mills thought they could replicate the personal feel and energy of the boutique gym experience for everyone, which led to the launch of obé Fitness in 2016. Now, obé’s digital platform has grown to feature up to 20 live streaming fitness classes per day, with over 7,000 classes available to members on-demand in more than a dozen different workout sub-disciplines.
obé offers the best at-home workout programs
Right off the bat, new obé members will appreciate the scope of everything the platform offers. Armed with a screen-agnostic philosophy, obé programs are available for streaming everywhere, from your favorite phone or tablet to casting on your home TV via Apple TV, Roku, Fire TV, or Chromecast.
Meanwhile, members have access to courses in over 20 different class types, each tailored to fit virtually every conceivable style, mood, and skill level of their members. Their archive and course offerings are vast, including training in areas like strength training, body sculpting, circuit, dance, HIIT (high-intensity interval training), Pilates, yoga, barre and bounce, as well as pre and post-natal classes.
While obé’s signature courses are about 28 minutes each, members get to fashion their own workout schedule, with classes ranging from 10-minute express sessions, all the way up to more intense 45-and 60-minute Level Up workouts.
obé is about the people
While the workouts are on point and crafted to push members to their limits, the real secret sauce of the obé philosophy comes down to the people. Their courses are led by instructors who not only can engage with students, but actually enjoy it.
Unlike many fitness platforms with a wealth of coursework, obé proves their difference with an encouraging attitude, featuring personable fitness experts who foster a true sense of community and camaraderie, just like those expensive, exclusive boutique gyms.
In obé’s welcoming environment, members are encouraged to interact with their trainers both on and off the platform. Users can even reach out to instructors after class via Instagram and expect to hear back. Meanwhile, obé also wants members to open those same lines of communication amongst themselves, with the ability to create workout parties or to invite friends to sample courses from anywhere.
obé members thrive on a culture fueled by that hyper-engaged community who make it their mission to motivate and encourage each other through positive reinforcement. As verified member Vanessa R.T. states, “Pretty sure the last time a free trial changed my life this intensely was when they invented Netflix.”
Start your obé virtual fitness classes now
The one place obé isn’t like the boutique gym is the price. Rather than shelling out hundreds of dollars a month, an obé membership starts as low as just $27 a month depending on the number of classes you want to attend. Plus, new members can save even more, receiving 30% off their first month’s subscription when they sign up today.
Prices subject to change
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