L.A. Weekly*Brand Partner Content*
Merry Jane is a leading multi-media and lifestyle company with cannabis at its core. As it strives to connect cannabis and pop culture and provide clients with a more personalized experience, Merry Jane has now further expanded its reach by acquiring a stake in TopTree.
TopTree is an innovative digital marketing agency dedicated to creating customized marketing campaigns. As a company that has grown from a cannabis brand to an all-around marketing agency, TopTree is able to create bespoke social experiences designed to establish communities around people and brands. Through this, they continue to inform, build trust, and enhance customer and fan loyalty.
Breaking the Stigma Surrounding Cannabis Use
Cannabis was once used as an essential medicinal substance and was available in pharmacies across the United States. Even farmers were given incentives for growing hemp, a cannabis plant specifically grown for industrial use. Before the cannabis stigma, it was used in a range of products to treat various health issues including inflammation, depression, and nausea.
However, when California passed a law in 1913 to prohibit cannabis use, the real war against cannabis started. Anti-marijuana laws gradually spread across the United States. Negative ideologies and misconceptions deeply permeated society and continue to exist even today.
The shift in the perception of cannabis
With an increasing number of studies proving the many positive benefits of cannabis, people’s perception of cannabis and the CBD industry is slowly shifting. Those who used to oppose its use now confirm cannabis’ legitimate medical applications. 48 out of 50 states now allow for some form of medical weed usage.
Public opinion about marijuana has changed as they have learned more about the benefits of using it for medicinal purposes. With CBD products being more widely accepted by people, it would be challenging for the FDA to disallow them openly.
Why Merry Jane’s Stake Acquisition is a Smart Move
Despite being legal in various states, stereotypes surrounding cannabis users still exist. Given this, Merry Jane aims to destigmatize its use by exploring the industry and providing marijuana businesses an avenue to create a strong presence.
By acquiring a stake in one of the best cannabis marketing agencies today, Merry Jane can better help brands increase their online visibility and establish stronger relationships with fans, followers, and customers alike. Together with Merry Jane, TopTree can satisfy its clients with its exciting range of cannabis marketing services.
TopTree is a highly influential leader in the marketing industry
TopTree has a large follower base who are highly engaged and ready to take action. From being a small cannabis brand, TopTree has quickly emerged into a competitive social media marketing giant educating people about the benefits and positives of marijuana on individual health and wellbeing.
As a versatile marketing leader, TopTree has worked with various influencers like Stella Bossi and Adam ILL and brands like Alien Labs, Cookies, and WonderBrett. They have also collaborated with many famous music artists, fashion designers, and others.
Conclusion
Merry Jane now expands its database of millions of visitors, readers, and celebrity partners to TopTree, which uses its social network and expertise in marketing to create hundreds and millions of impressions for its clients. Everyone can expect more exciting news with the collaboration of these two big brands in the cannabis industry.
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