Written in Partnership with Amir Bakian
Creating a unique brand from millions of businesses can be one of the most significant achievements for an entrepreneur. An iconic brand not only sets you aside from the competition but also makes your brand easily noticeable and identifiable on the global stage.
This is evident in some globally prominent brands, such as Kentucky Fried Chicken (KFC) or Toyota, which can only be described as a marketing phenomenon. Their ability to be instantly recognizable internationally inspires other entrepreneurs seeking to establish market loyalty. Though it can be challenging to do it on your own, there are marketing experts such as Jovana Kikanovic that can help you build that iconic brand. She is the youngest in her family to start her own agency, and comes from a long line of entrepreneurs, fighters, and free spirits.
Jovana Kikanovic is a marketing guru and personal branding expert in beauty and fashion. She is the founder and owner of The Royal Feathers, a full-service agency focused on digital marketing. The Royal Feathers is the one-stop-shop for everything from design to digital advertising to social media growth. The agency has several departments specializing in beauty and fashion, travel influencers, musicians, and NFT.
With the largest influencer network in the world, Jovana and her team help brands look better on social media. They have mastered the art of digital marketing with tried and perfected strategies that will help you scale your brand to where you need it to be. Jovana has since reached and helped pages grow from under 1,000 followers to over 1 million, leveraging a world-class social strategy that changes the game for your online presence. They implement a planned, personalized marketing strategy designed to convert leads, engage clients, and boost corporate success.
“Our objective is to lessen your marketing stress while achieving results for you. Let’s talk if it sounds like something you’d be interested in,” explains The Royal Feathers website.
A passionate marketer, Jovana terms marketing as a perfect fit for psychology and art. Marketing is a great tool for helping others succeed. “You see, just like in chess, in this internet era of marketing, everyone has the same resources from platforms to knowledge from the beginning, and how you use it is what makes the difference,” Jovana explains.
Jovana has also faced numerous challenges and obstacles in her quest to establish a successful brand. Her biggest challenge was acquiring enough resources to fund her businesses. For years, she worked around the clock to avoid financial challenges. Thankfully, the passionate entrepreneur overcame her challenges with her resourceful mindset and endless creativity to innovate new ways. She also mastered the art of learning from her own setbacks and perfecting her skills to keep her career on track.
“My whole childhood, every day, I played chess with my grandfather, and I believe that gave me the skill to always see ahead. That by itself keeps me running, and also knowing that we are all in this together and helping each other be happy and happier is more than enough to keep your head in the game at all times,” Jovana adds.
Our world is limitless, and you can do anything you truly desire. Jovana envisions herself scaling to the top of the digital marketing world.
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