Written in Partnership with Amir Bakian
College life is by far the most cherishing moment in every person’s life. Right from backbenchers to the nerds, every person has their version of a college story that is memorable in its way. And with the rise of the internet, teenagers are turning to social media pages as a genuine tool for sharing their best college stories. Giving freshers and graduates a platform, Instagram’s popular page College Confessions has become a primary source of entertainment for all the students.
Founded by Joe Ugenti during his college, the Instagram page was initially an anonymous platform for students to spill their secrets. While Joe created College Confessions as a hobby, little did he know that the page would become popular on the gram. The founder started College Confessions solely, and eventually, he then built a team of creative talents who curates and creates the best content about college life. Scrolling through the Instagram feed of the page ‘@collegefessing’, one can find a variety of posts that are relatable yet funny.
College Confessions, in a short span, has established a fanbase of more than 6 million followers on Instagram. Kudos to the authentic content about campus stories from across the world. In terms of content, the page highly leverages memes to connect to a larger audience. Along with it, reel videos and POV content has helped the page garner high traction on the internet. Moreover, the content of College Confessions gives a sneak peek into the types of students and teachers during campus life.
Through this page, teenagers have got a virtual podium to share and hear a myriad of funny experiences. When asked how the page comes with innovative content, Joe said, “Every year, a new wave of students enter college life. It gives us novel ideas to create numerous stories, experiences and out of the box content revolving around college life.”
Over the years, Joe has ensured to maintain consistency and serve quality content to netizens. Unlike users, College Confessions has grabbed the attention of many brand collaborations like Hinge, Bud Light Seltzer, IMGN, Warner Bros, Kum & Go and other startups from different verticals. In the coming years, College Confessions aims to take its brand value a notch higher by launching its clothing brand for all students.
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