Long before achieving outstanding goals in the real estate world, Sofia Estrada Castro was merely a driven young woman dreaming of doing something positive with her life. While things weren’t always easy, and Sofia would eventually drop out of high school before taking on jobs to make ends meet, she never lost hope for what the future would hold. Instead, her resilience and self-motivation made it possible to rise above, even when the going got tough, ultimately allowing her to build a successful business while becoming a real estate expert.
“Before my journey in real estate started, I met my husband, Bobby. The two of us both had a passion for entrepreneurship and wanted to make it in business but weren’t sure how to get started. We tried something that didn’t work out but didn’t let that prevent us from moving forward, so we started to look into developing a leasing brokerage. Before we knew it, we found a manual, invested $1800 in it, and focused on the groundwork from there,” said Estrada Castro. “It was imperative for us to make our investment back because we’d borrowed the money from family and wanted to be able to repay it. We wanted to prove that the investment was a good one to make.”
The generous contributions from her mother, Dixie, helped Sofia and her husband pave the way for themselves while building a legacy in the real estate industry. Had it not been for the help of loved ones willing to take the risk with them, the outcome may have been much different. And while the success of their startup didn’t happen overnight, it did occur gradually through the consistent effort of the husband and wife duo.
“A business that we started after using guidance from an $1800 manual blossomed into something incredible within a year. It continued to grow and become more valuable over time, which is when we finally decided it was a good time to sell. Although we loved the business, we knew it was the right move to make and sold it at a $1 billion valuation. At the same time, we began shifting our focus on other real estate opportunities, including our multifamily properties valued at $600 million,” shared Estrada Castro.
So, how exactly did Sofia overcome adversity to get to this point? Staying motivated, putting forth the effort, and experiencing the occasional sleepless nights. “In the first year of running the business, I was still holding down a regular day job, so it felt like I was working non-stop, day and night. But, I put everything into building the business with Bobby and was willing to risk it all to make it work. It felt incredible seeing the fruits of our labor growing over the years.”
After spending years in the real estate industry, Sofia Estrada Castro shines a light on her story to inspire young women and men to build wealth through real estate investments and opportunities. Her story proves that you can create something incredible from the ground up and succeed with it, even if there are challenges to face throughout the journey.
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