In Partnership with Tom White
Bon Parfumeur is proud to announce its position as the French leader among the new lifestyle niche haute perfumery industry players. With over 30 Eaux de parfums in the collection, the brand has gained a strong presence in 900 resellers, including concept stores, department stores, and exclusive perfumeries. Bon Parfumeur is rapidly becoming a must-know brand in the perfume industry, with fragrances that encapsulate know-how and emotions, triggering sensory pleasure and freedom.
Founded in 2017, Bon Parfumeur’s invitation to discover unisex fragrances, clean, and 100% made in France with love, creates a unique experience that allows perfume lovers to understand better their own taste. Each of the perfumes has a number to locate you in the chronology of creation, three ingredients representative of the juice, and an olfactory family recognizable by its color. Bon Parfumeur’s workshop promotes encounters, and the brand is proud of the links forged with its perfumers, craftsmen, friends, customers, and the planet, for more freedom, pleasure, and meaning.
Bon Parfumeur has a unique positioning in the perfume industry by creating a bridge between very expensive niche and selective brands. The high quality and affordable price of the brand allow perfume lovers to discover the niche perfume world. The brand’s values, including community, made in France with love, freedom, workshop, and haute perfumery, make Bon Parfumeur stand out from its competitors.
The brand’s founder, Ludovic Bonneton, is a perfume lover with over 100 bottles of perfume at home. His passion led him to meet Raymond Chaillan, an illustrious contemporary perfumer, in his workshop in 2015. This meeting opened new horizons for Ludovic, and he set course on sharing his wonderful experience with the world, leading to the creation of Bon Parfumeur.
Bon Parfumeur’s main goal behind its public relations is to increase the brand notoriety and visibility in the United States, establish the brand as a must-know brand in the niche perfumery circles, and boost sales on its own website and Nordstrom.com.
Bon Parfumeur has been displayed in 900 resellers in the world, mainly in the United States, the United Kingdom, France, and China. The brand has received coverage from various publications such as Sheerluxe, Grazia Daily, Harper’s Bazaar, Refinery29, Good Housekeeping, and Esquire.
For more information, please visit the Bon Parfumeur website at https://www.bonparfumeur.com/fr
Media Details:
Company Name: Bon Parfumeur
Contact Email Address: CONTACT@BONPARFUMEUR.COM
Address: PARIS, FRANCE
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