*Brand Partner Content*

Nafez Husseini, the Founder of Authority Media LLC sure knows how to stay uncommon amongst uncommon men. His favorite quote of David Goggins has made him create the reality he lives in today. He is an ace Digital marketeer who specializes in marketing, advertising, and consulting for brands. He and his team help individuals and companies scale their brands using powerful targeted social Media campaigns over Facebook, Instagram, and Twitter. Nafez utilizes millions of followers’ strength to ensure brand growth and generate revenue. He shares 5 tips with us for upcoming businesses on how to build their Instagram Followers base and market their products.

Optimize your Instagram Account – To use this visually stimulating channel to build a loyal audience for yourself, you need to make sure your account is making the right impression. Switch to a business account and add your phone number, address to enhance credibility. Add a valid photo/logo and convince your audience with your genuine yet enticing bio.

Leverage the use of Hashtags – Hashtags are your key to gaining an organic following but could also lead to you, losing them. Make sure you use relevant hashtags, assess the analytic response, and keep changing your hashtags often. Also, try making most of the trending hashtags.

Map a strategy – It’s important to define what you wish to achieve in the long run. List down your goals and chart a road map. Strategizing every action from posts to feed to stories will quantify the output and ensure the brand growth you want.

Optimize your Insta feed – Well, this does take the cake. The content and quality of your posts is what gets you your audience. Then the consistent schedule and the engagement makes them stay. Use your feed to show your products, talk about your ideas, create awareness, and most importantly, connect with your followers.

Cater to Engagement – Know your community well. It is essential that your followers contribute to your growth. It is also crucial that you keep them engaged. Involve them in contests and giveaways. Respond to every constructive comment from them. Take their views and honor their opinion once in a while.

“It doesn’t happen overnight. It is your every day’s plans and strategy that add up and show results. The brand slowly builds a reputation and followers keep coming”, reminds Nafez.


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