Book Review: Eat This, Not That!, Again!

Comments (0)


Fri, Sep 9, 2011 at 8:02 AM

click to enlarge You Choose
  • You Choose
Authors David Zinczenko and Matt Goulding are releasing another edition of Eat This Not That!. The 12th edition, we are told via a press release, with new "easy swaps to help consumers lose pounds fast!" (their emphasis, not ours). Are you ready?

In the Introduction, the book begins with (surprise!) diet magazine-worthy success stories complete with before-and-after photos, then gets straight down to recent chocolate-hazelnut lawsuit business with the "Nutella's hazelnut spread gets a hazing" section. Yes, the authors acknowledge that we all knew Nutella wasn't farmers market-fresh fare, but add that "we" (they) write "nutrition books for a living."

This is a nutrition book? Who knew.

The authors go on to mention the lawsuit against Nutella (In sum: A mom sued Nutella earlier this year after being supposedly outraged to learn Nutella is not -- surprise! -- nutritious): "Okay, so it's easy to smirk at knee-jerk lawsuits like this, but take a look at Nutella's website," say Zinczenko and Goulding. "It's rosily marketed as 'the original hazelnut spread' and touted as part of a balanced breakfast. But the first two ingredients are sugar and palm oil. By that standard, an ice cream cone could be considered part of a balanced breakfast, as long as you eat enough healthy food to 'balance' the junk you are consuming."

Um, this entire book is promoting junk -- yeah "better" junk, but still junk -- consumption. At the Olive Garden, you should, we are told, order the herb-grilled salmon, not grilled shrimp caprese (We actually recommend consulting Jonathan Gold on that one). At IHop, we are told to order a Belgian Waffle, not Cinn-A-Stack French Toast. That last one we agree with, simply as -- call us crazy -- we believe meals should never come with a trademarked name. Particularly breakfast.

In this edition, there is an Eat This, Not That! section for kids, too, here. So you can, we are told, "encourage a lifetime of healthy eating for your kids." We shall refrain from comment.

But hey, maybe we really should be feeling guilty for our regular 3 p.m. organic yogurt habit. Dannon Light & Fit gets an "eat this" in the book presumably because it is sweetened with artificial sweeteners (?) and thus low in calories -- Wallaby's gets a "don't eat" because it is 10 calories more than Siggi's skim-milk based version.

Call us crazy, but we just did Eat [That] Now.

[More from Jenn Garbee @eathistory + eathistory.com]

Related Content

Now Trending

  • L.A.'s Best Indian Food Has No Meat

    The first time you enter Surati Farsan Mart is a potentially overwhelming experience. The place resembles a Jewish deli more than a restaurant, and during peak hours, the line can stretch out the door. The clientele are loud and almost entirely Indian. There are more women dressed in saris than...
  • The 12 Bottle Bar on Ice: An Excerpt + Recipe

    Squid Ink contributor Lesley Jacobs Solmonson and her husband David Solmonson wrote The 12 Bottle Bar "with the hope of offering an inexpensive and accessible approach to classic cocktails," Lesley Jacobs Solmonson says. The book is not meant to be a complete guide to spirits or cocktails. "Instead, we like to call...
  • 5 Things I Learned As a Beer Judge on the L.A. Episode of Brew Dogs

    Last night I made my national primetime television debut—which, as a print journalist, are words I specifically went to school to avoid ever having to say. But as much as I've tried to hide behind my bylines, pseudonyms and nom de plumes, it was only a matter of time before...