Food News

Want to Buy a Food Magazine? Edible Los Angeles For Sale

Comments (0)


Fri, May 14, 2010 at 2:10 PM
click to enlarge eLAFallcov_origweb_small.jpg

For everyone who's been missing their copies of edible Los Angeles, the very pretty quarterly food magazine that graced the stalls of area farmers markets and various local restaurants and gourmet shops, and then went missing in action, here's an update. The magazine, which went on hiatus after the Fall 2009 issue, is now up for sale. It's actually been for sale since January. The reason for the magazine's suspension, according to publisher and owner Liz Silver, was a combination of economics and time. "I mistakenly thought that [running] a quarterly magazine would be a part time job. It isn't," said Silver by phone this afternoon.

The edible community, as it's called, is a large one, encompassing over 50 publications, which are franchised out to local publishers and owners. Edible LA, which began life with its Summer 2008 issue (that would make 6 issues, if you're counting), was smartly edited by Lucy Lean, and focused on local chefs and farmers, recipes and market-driven, as they say, content. (Full disclosure: this writer contributed one story to the magazine.) So if anyone reading this wants to own a food magazine, they should get in touch with Silver, whose day job is executive producer of Believe Media. She's looking for a buyer for the endeavor that she describes as a "labor of love." It is probably, one would point out, a full-time job.

Related Content

Now Trending


  • The Tasting Menu Trend
    In Los Angeles especially, but increasingly across the country, restaurants are either switching to tasting menus, putting a greater focus on a tasting-menu option (while offering à la carte items as well), or opening as tasting-menu operations from day one. The format that used to be the calling card of only the fanciest of restaurants is becoming ubiquitous, even at places where the waiter calls you “dude” and there isn’t a white tablecloth in sight.
  • Milo's Kitchen: A Treat Truck for Dogs
    Milo's Kitchen, a part of California-based Big Heart Pet Brands, is taking its homestyle dog treats on the road this summer with the "Treat Truck." The dogified food truck is making stops all over the country, ending up in New York early September. The truck stopped at Redondo Beach Dog Park Friday morning entertaining the pups with treats, a photo-booth and play zone. Milo's Kitchen Treat Truck offered samples of the line's six flavors, all with chicken or beef as the first ingredient, and all made in the U.S.A. with no artificial colors or preservatives. All photos by Nanette Gonzales.
  • Smoke.oil.salt's Spanish Cuisine
    Smoke.oil.salt chef (and Valencia native) Perfecto Rocher is valiantly trying to bring the experience of Spain, specifically Catalonia, to the brick space (under a tattoo parlor) on Melrose that used to be Evan Kleiman’s Angeli Caffe.