Korean pop sensation (and part-time Westwood resident) Psy is looking for a personal chef. Somehow, he's leveraged this staffing need to include a sponsorship opportunity with a major food brand, a competition and a concert where all 50,000 attendees will wear white. Let us explain...
Tomorrow, Psy will debut his new song, "Gentlemen" live at a concert in Korea, where he's asked that all the attendees wear white. During the concert, he's also expected to announce that he's looking for a personal chef to accompany him on his world tour. The lucky winner will "tour with him for a month, win $40,000, luxury accommodations, party with Psy, and more."
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The competition is sponsored by Bibigo, the Korean packaged food company that also owns restaurants of the same name in Westwood, Century City and Beverly Hills (as well as other restaurants around the world). We're told Psy will be choosing this lucky chef based on his or her ability to...um...well -- here's what the press person said. "Psy will choose the winner based on their craziest 'mixing' moves -- whether it's mixing a drink, records, food -- the possibilities are endless." Hmmm. Yes. Endless.