Doritos Creator Arch West To Be Buried with Corn Chips
When Arch West goes into the ground this Saturday, his family will sprinkle Doritos at his graveside, reports the Dallas Morning News. It's a fitting tribute for the man widely credited with creating Doritos corn chips.
West, who died on September 20th at the age of 97, led the team at Frito-Lay that developed Doritos in the early 1960s. His daughter, Jana Hacker, tells the New York Times that her father got the idea for Doritos after visiting a San Diego taco shack, where he first tasted fried corn chips.
Doritos debuted in 1964, just as Mexican-American cuisine was hitting mainstrem American taste buds. (The first Taco Bell opened in Downey in 1962.) The tangy corn chips proved popular. Today, they are Frito-Lay's second-best seller, after Lays Potato Chips.
West's funeral service will be held at 10:30 a.m. on October 1st at Restland Memorial Park in Dallas.
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