It's hard to go wrong with sharks, Samberg and emerging media, but Discovery hasn't always been so on the ball. Take a look at these knockoffs that were surprisingly less popular than Shark Week (probably because we just made them up).
5. Giraffe Week"Giraffes have really long necks," intoned the series' deep-voice narrator, followed by the sound of papers shuffling. There wasn't really much else to say about these spotted beauties, despite ample sponsorship opportunities from Toys R Us.
4. Raccoon Spring BreakDid you know raccoons don't actually wash their food? They just use moisture to help pull dinner apart and remove the inedible parts. They're not really big fans of water, which was why putting a raccoon on a surfboard for Raccoon Spring Break probably wasn't the best idea.