Neel Kashkari Ad Uses Drowning Child to Make Its Case
Vote Kashkari or the kid gets it
via Kashkari for Governor
It's not every day you see a political ad that should come with a trigger warning. But hand it to Neel Kashkari, the Republican candidate for governor, for doing whatever it takes to get noticed.
His new ad, "Betrayal," opens with disturbing images of a child drowning in a pool. Kashkari yanks the child out, and then — as the traumatized kid sits with a towel wrapped around him — delivers a campaign pitch.
"Jerry Brown betrayed our kids to protect his donors," Kashkari says in the spot. "When I'm governor, I'll fight for kids, not against them."
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Kashkari is referring to the Vergara ruling, which held that the state's teacher tenure laws are unconstitutional, and which Brown opposes.
Gov. Brown's campaign manager responded quickly on Twitter:
Some early reactions I’ve heard to Kashkari’s “drowning child" ad: insensitive, offensive, sad, desperate, exploitive, sick….— Dan Newman (@DanNewmanSCN) October 13, 2014
Here's the ad so you can judge for yourself.
WARNING: If you're a Republican, this ad may bring up traumatic memories of previous election defeats.
Perhaps the most shocking thing here is that Kashkari has enough money to run a TV ad statewide. According to his campaign, it starts running tomorrow.
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