L.A. Is the "Most Fashionable" City in America, Report Says

A scene from Los Angeles Fashion Week
A scene from Los Angeles Fashion Week

When it comes to fashion, New York gets the spotlight but Los Angeles gets the job done.

A new analysis from real estate website Trulia confirms what we've said before: L.A. is America's fashion capital. Our rationale is that more clothing is manufactured here than anywhere else in the United States.

Trulia analyzed the number of fashion businesses and real estate opportunities in several American big cities to crown the "most fashionable" city in the United States — Los Angeles.

We beat New York, which came in at No. 2, but check out the details: Southern California also includes No. 3 Anaheim and No. 4 Riverside. Austin, Texas, came in fifth.

USC professor Elizabeth Currid-Halkett, a cultural economy expert, says L.A. is a longtime fashion-industry underdog that deserves these laurels.

"I'm not surprised by this result," she said. "The fact that Los Angeles is arguably the country's biggest manufacturing center for fashion will have spillover in terms of  what's actually available. What L.A. is really good at is high-end casual sportswear. L.A. is gaining in reputation."

Trulia released its "Fashion Index" report ahead of New York Fashion Week, which officially kicks off tomorrow. It also found that "the most coveted celeb closets" all belonged to Angelenos — Kendall Jenner, Chrissy Teigen, Yolanda Foster and (of course) Kim Kardashian.

For its ranking of the "Most Fashionable Cities in the U.S.," the site looked at "Yelp data on local businesses and Trulia’s real estate listing data," a spokeswoman said.

"We [also] counted the number of businesses in Yelp that were categorized as fashion, personal shopping or bespoke clothing," she said. "We controlled for how big each metro area is by dividing the total count of Yelp businesses related to fashion in each metro by the number of occupied households in each metro."

Currid-Halkett of USC says L.A.'s fashion rep also benefits from the industry's partial reliance on Hollywood celebrities for marketing. But that can be a double-edged sword. New York's high fashion can stand on its own as art, she said. The success of L.A. fashion too often depends on who's wearing it.

"Hollywood is very much a lens by which the whole world views L.A.," the professor said.

L.A. Is the "Most Fashionable" City in America, Report Says
Trulia

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