This week California saw it's first medical marijuana dispensary advertisement. The spot (after the jump) for Sacramento's CannaCare pot shop ran on that city's KTXL Fox affiliate, according to Time.
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The ad features testimonials from patients who suffered from the likes of AIDS, ruptured discs and complications from a car accident. The people are presented as everyday folks -- not countercultural stoners. "It gave me a new life," one woman says of the dispensary.
Some folks appear to be concerned about children being exposed to the ad, although it's hard to tell that it's a commercial for marijuana. It feels more like a spot for a medical clinic than for an illicit drug.
If Prop. 19 passes, is this kind of TV ad the wave of the future?