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MONDAY BECOMES ELEKTRA

Named after the Greek demigoddess who was the go-to hep kitty for artistic muses, Elektra Records was founded 60 years ago by Jac Holzman. Initially a successful folk label with everything from bluesman Josh White to French troubadour songs of the 12th and 13th century, Elektra helped create the zeitgeist of what we now know as the 1960s by signing the Paul Butterfield Blues Band, Love and the Doors. Unlike the 21st century with the brave new Hades called the Internet, where every "artist" is expected to be savvy like a businessman (no wonder music sucks), Holzman was instinctively an artist with just enough savvy to pull off a business. That a "suit" can be hipper than what is now called a "hipster" is one of life's little ironies. For the full scoop, check out the new tome Becoming Elektra: The True Story of Jac Holzman's Visionary Record Label (Jawbone Press) by fine veteran scribe Mick Houghton. The Grammy Foundation's Scott Goldman will interview Holzman tonight and take questions from the audience to celebrate Elektra's 60th birthday. Joining them will be Warner Bros. exec Joe Smith and Doors keyboardist Ray Manzarek. (Holzman also will discuss and sign Becoming Elektra at Book Soup, 8818 Sunset Blvd., W. Hlywd.; Sat., Nov. 6, 4 p.m.)
Sat., Nov. 6; Mon., Nov. 8, 2010


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