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Best Rare Sneakers Los Angeles 2011 

Undefeated

Undefeated is the temple where sneaker snobs go to worship their shoe of choice. The precise brand of sneaker varies from snob to snob — perhaps it's the Star Wars x Adidas Originals, or the Black/Varsity Red-White Nike Air Diamond Turf, or the Comme des Garçons Converse, or even the Puma Clyde Undftd collaboration made by the store's own in-house design team. At certain times of the year, you may drive by and notice a ragtag line of fanboys camped outside the tiny La Brea, Santa Monica or Silver Lake Undefeated stores. These committed disciples are waiting for a limited-edition sneaker release. Undefeated, you see, carries the rarest of rare brands. Sizes and colorways sell out fast. With a few dozen kicks arranged ever so neatly on floating shelves along minimalist walls, all three Zenlike store branches are more akin to galleries than shoe shops — and as at galleries, pretentious sales clerks are par for the course. It's just part of the agony of the feet. 112 S. La Brea Ave., Mid-City. (323) 937-6077. Also 3827 W. Sunset Blvd., #F, Silver Lake. (323) 668-1315. ALso 2654 Main St., #B, Santa Monica. (310) 399-4195, undefeated.com.

—Gendy Alimurung

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