Collectible Nite Owl Coffee: Who Watches the Watchmen's Caffeine Intake?
It's subversively good!
Beyond the obvious - which is to say the countless cast members gracing magazine covers, ubiquitous billboards at every major crossroads from the East L.A. intersection to the beach - the Watchmen blitz is clearly on. The wait for the long-awaited film adaptation of the Citizen Kane of comics is nearly over, and if the advance sales are anything to go by (opening weekend screenings at the Cinerama Dome are virtually sold out) it will be a big turnout from both casual filmgoers and geek-literate crowds alike. It's the latter, of course, whose anticipation has been gradually building for months (if not years) and are devouring all things Watchmen with a ravenous appetite.
Enos signs his mega coffee table book. And he brought the coffee!
Good thing, then, that one of the promotional tie-ins for the film is
something one can literally consume - that'd be Nite Owl brand organic
coffee, brought to you by New York's Organic Coffee Cartel and the
brainchild of Watchmen on-set photographer Clay Enos, who
dropped by Sunset Blvd. comic mecca Meltdown on Thursday to promote
the brew as well as his exhaustive and extraordinary Watchmen Portraits
book, a collection of black and white shots of virtually everyone and
everything important to the superhero epic - from principle cast
members to crew, extras, bit players, stuntmen and key costumes and
Enos signed and chatted away amicably with fans who stopped by
to pick up the book and sample the brew, perfectly stylized with Enos' portrait of Patrick Wilson's crime fighter and bearing the logo
of Ozymandias' corporate empire, Veidt Enterprises. You can bet that with a limited
run of 10,000 units produced, the Nite Owl coffee will probably stay in the can more often than not. (Though we can report it's a sturdy, full-bodied
java well worth giving a try if you are willing to crack that seal and
subsequently devalue your collectible. It's your call.)
Even pitch-perfect aging can't make Carla Gugino any less hot
Of course, this being Meltdown, the new toys on the block are numerous
and varied, with a number of book tie-ins available as well as the
brand-new Watchmen action figures and memorabilia. (Finally, a
real Dr. Manhattan figure - you can throw away that Silver Surfer that
you painted blue!) With the exception of a minority of skeptics who
seem to be holding out on embracing Zack Snyder's film opus until
they've seen the final product, the interest has been unprecedented;
staffers report that they have scarcely been able to keep the original
printing of the graphic novel on the shelves ever since the first
trailer hit last year. For those who are familiar with the density and
gravitas of Watchmen's story, it's probably a good thing we've
got the coffee to go around... the newbies have got exactly one week left to
catch up so they'd better keep their energy up.
Sadly, the Comedian figure does not include a working flamethrower. Li'l Manhattan, however, can take apart your model tank with his mind.
Nite Owl Dark Roast is available online direct from Organic Coffee Cartel;
yeah, it's pricey at $19.85 (Get it, Watchmen lovers?!) a can, but can
you really put a price on the a beverage that can give you the sort of
pick-me-up you need to protect humanity? We didn't think so.
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