"(I)t might have approached the inspired amorality of the Coen brothers"? You mean the filmmakers to whom you refer to as dreary practitioners of their own sadism (http://www.villagevoice.com/20... and whose every film is "meant to affirm their own superiority?"
I realize of course that the author of that piece was a different writer, but clearly any critic here must realize that when they pen a review for this publication they're speaking as the voice of Village Voice Media. I suppose it's not surprising that the schizophrenically hollow Voice can't keep these matters straight; after all, this is an empire that posits itself as anti-establishment while putting local alt-weeklies out of business and doing a more efficient job than any media in the country of genericizing non-mainstream viewpoints.
30 Minutes or Less may be a dopey, vacuous movie, but that's still no excuse for the Weekly's consistently tone-deaf franchised fast-food film criticism.