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Selling War

How the military’s ad campaign gets inside the heads of recruits

Comments (0) By Greg Goldin Thursday, Mar 6 2003
...continued from page 3

“So, what kind of experience do you get in the Army?” Ramos asks as he winds up his talk.

Alfredo Alatorre, who has been listening closely, swoops in. “Doing what’s right,” he says firmly.

Ramos nods in agreement. Nobody has mentioned killing, or being killed. Iraq remains a far-off land. Another perfect recruitment day.

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