It was back in 1991 that Coke hired Ovitz's agency as a consultant to advise on marketing strategies and advertising campaigns. Today Coke is back on board at CAA, along with Kmart, Motorola, Procter & Gamble and Boeing. SAG was wrong to shut up about it then, and it's still silent now. What do these consulting contracts with agencies actually say? Do they compromise the talent? Where are the Chinese walls? Also suspect was Ovitz's unofficial executive outplacement service to find new Hollywood jobs for studio suits and then negotiate their contracts. This CAA tradition is still being carried on, though not with the same self-serving publicity. Not to pick on CAA, but it's just a matter of time before some agent begins brokering entertainment business acquisitions just like Wall Street Mike did.
None other than that jackass Marlon Brando said, "The principal benefit acting has afforded me is the money to pay for my psychoanalysis." It's high time SAG stopped hiring attorneys and put some shrinks on the payroll.
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