Loading...

The Battle for Tujunga 

Wendy and Tony battle to fill the shoes of Wachs

Wednesday, Nov 28 2001
Comments

It‘s important to realize that the impossible diversity of L.A.’s 2nd Council District came about 15 years ago as a move aimed at dumping Joel Wachs. The suave, cosmopolitan Wachs was seldom popular with his council colleagues. And never less so than in 1986, when the death of Councilman Howard Finn during a planning hearing gave the senior council members a ghoulish opportunity to create a new Latino-majority council district near downtown.

And, while they were at it, to try to rearrange Wachs‘ district so he could never be re-elected. The idea was to reduce Wachs’ middle-class southeast Valley constituencies and hand him two new segments: impecunious, Latino Arleta and the Anglo-majority horsy and Harleyish semirural areas of Sunland-Tujunga. Wachs responded by showing up at Sunland hoedowns in jeans and brand-new single-stitch Tony Lamas and playing the dancing fool. His bedazzled new constituents re-elected him to three more terms and he might have served another, if not for term limits. But Wachs‘ poor showing in this year’s mayoral primary caused him to retire and take a job in New York. His district, with its increasingly Latino north-central portions, is now more diverse than ever.

Now, 30 years after Studio City good-government advocates persuaded young lawyer Wachs to run, two utterly contrasting candidates seek his office on December 11. One is Latino, the other Anglo. Each has a home constituency that probably represents well under 40 percent of the potential vote -- one in Anglo areas, the other in Latino country. Each must find enough votes from at least one of the district‘s other remaining two regions to win. Thirty-eight-year-old Tony Cardenas, the first Latino in the San Fernando Valley to be elected to the Assembly, is waging war on former City Hall bureaucrat Wendy Greuel, 40. Greuel is earnest and exudes competence, Cardenas oozes drive and controversy. Greuel, recently an executive of the DreamWorks entertainment empire, was an aide to former Mayor Tom Bradley and held a senior position in Bill Clinton’s Department of Housing and Urban Development agency. Although she has long lived in increasingly Latino Van Nuys, she‘s linked in the minds of many with the Bradley-era Westside-coalition politics of progressive outreach. She’s well-liked in the environmental community: “I sit on the board of the Tree People; I‘m endorsed by the Sierra Club.” And she has Representative Lucille Roybal-Allard’s and City Councilman Ed Reyes‘ endorsement as well. But otherwise, she hasn’t much identity in the Latino community. She says that “high-propensity voters are expected to” go for her. Which means, actually, more affluent Anglos. This might include many of the 30 percent of the district‘s voters who are Republican, as well as the lion’s share of the 50 percent overall who vote Demo-cratic. This creates a difficult paradox a for Greuel. While her background is in some ways more progressive than that of Cardenas, if she is to attract the older, homeowner voters of Van Nuys and North Hollywood, she may have to somehow run to the right of a competitor whose campaign strategies have included handing out American flags after the September 11 disaster. At the same time, she can‘t turn off the more liberal Democrats of Studio City who were long Wachs’ core support.

Related Stories

  • Behind the Scenes With a Political Consultant 8

    Michael Trujillo can't quite shake this cough. He's had it for weeks, picked up on the campaign trail. He needs to meet his mother in the Valley to get one of his old inhalers, which he places on his desk next to a laptop and a bottle of Advil. "There's...
  • Westside Mystery 3

    There are 17 candidates on the June 3 ballot to replace Henry Waxman in the Westside's 33rd Congressional District - so many it's nearly impossible to conduct an accurate poll. Because when you call someone and start reading off candidate names, after about 10 or 11 they tell you to get...
  • Carr, Lieu Win Primary in Waxman's Congressional District 33 - Greuel Out

    With early vote-by-mail ballots partly counted, Republican Elan Carr and Democrats Ted Lieu and Wendy Greuel are in a tight battle to replace Henry Waxman in the Westside's 33rd Congressional District. Carr has 23.4 percent, Lieu has 19.8 percent and Greuel has 18.5 percent. Spiritual guru Marianne Williamson is well...
  • Farmers Market Report: Studio City Market

    Farmers Market: Studio City Farmers Market  When: Sundays, 8 a.m.-2 p.m. Where: Ventura Place between Laurel Canyon Blvd. and Radford Ave. What: A big, family-friendly market with more than 70 vendors and a children's area.  Who Sells Here: Among the sellers are numerous produce vendors, including Fresno-based Arnett Farms; Nary Dairy...
  • Where to Find Chopped Stars in L.A. 3

    For Food Network fans, Tuesday nights are devoted to Ted Allen, four competing chefs and the bizarre combinations of "mystery" ingredients found on Chopped (pretzel sticks, emu eggs and canned peaches, anyone?). Launched in 2009, the show pits four chefs against each other for a chance to win $10,000. Chefs...

It was, apparently, in her attempt to square this particular circle that Greuel took her major campaign tumble so far. In the minds of those who oppose the idea, both candidates could more strongly oppose Valley secession.

Greuel, however, according to those present, was least persuasive against secession when the candidates appeared before the county Federation of Labor‘s COPE board. The result, surprising to some, was that Cardenas got the COPE endorsement.

In fairness to Greuel, this endorsement could have partly been an attempt to heal the rift between county labor and Cardenas that dates to even before the assemblyman’s endorsement of Jim Hahn against the County Fed‘s mayoral candidate, Antonio Villaraigosa. Yet it could turn some liberal voters from Greuel.

But if Cardenas wins, he’d be the first Latino to represent a Los Angeles council district that lacks a solid Hispanic majority. He claims the rapidly growing 2nd‘s population is around 50 percent Latino, Greuel says the figure is more like 30 percent. In any case the highest likely Latino turnout could be in the neighborhood of 20-plus percent. Which means that even if Cardenas carries his community, he’ll need many more votes to triumph.

Assuming he‘s not going to concentrate on liberal white bastions like Studio City, he’ll need to win the blue-collar hearts and minds of the Sunland-Tujunga area. And if Greuel, similarly, wants to avoid the tough job of selling herself as the best choice for the Latino community, she‘ll need the same voters.

Greuel has an unusual qualification for getting votes in this district which, oddly enough, seems to be underplayed in her campaign literature. It’s the terrific work she did bridging the gap between the bureaucracy of this earthquake-stricken city and that of the Clinton administration in 1994.

“Remember ghost towns?” Greuel says. She claims it was her follow-through that helped funnel the many millions it took to erase those ugly reminders of the Northridge quake, far faster than the Bay Area could deal with the leavings of its 1989 seismic tragedy.

Tony Cardenas says: “I‘m a realist. I’ve been in office five years. But I seldom look at my contributor list.” That‘s in response to those who suggest he’s beholden to the Indian gaming interests who‘ve contributed hundreds of thousands to his Assembly and (aborted) secretary-of-state campaigns. To many progressive voters, the problem is Cardenas’ alleged role in sluicing gaming money toward the May TV hit ads that portrayed mayoral hopeful Antonio Villaraigosa as little better than a drug dealer. Cardenas says he had nothing to do with the ads. It‘s obvious though from the way he talks that he has disliked Villaraigosa at least since the latter allegedly reneged on a promise of a top Assembly post. He’s obviously found other reasons since: “He broke too many promises.”

But Villaraigosa isn‘t running in this race. And what does Cardenas bring to the city political party? Among other things, a surprisingly solid environmental record, focused more on the actual clean-air needs of the poor communities than pie-in-the-sky ideals like electric cars. And a hefty-looking and widely supported juvenile crime bill that was intended to remedy last year’s ill-considered Proposition 21.

On pending city issues, he can be reticent. He won‘t flat-out say he’ll oppose Bernie Parks‘ rehiring next year, but he accuses Parks of being underconcerned about departmental morale. He adds, “I remember being pulled over just so some officer could ask what I did for a living,” but is hesitant to commit himself to supporting the federal consent decree were it to re-emerge as an issue. You wonder, is he being hyperselective or just wary of commitment?

And you wonder what do he or Greuel really have to offer the older Tujunga voters, many of whom still resent the disappearance of what they considered “their” own council district in 1987. And which contender gets the benefit if (as happened in the 4th District special election this fall) many of these disgruntled voters -- unwon by either candidate’s blandishments -- simply stay home?

The Big Grovel

My colleague Charles Rappleye and I have both cited in these pages writer Peter J. Boyer‘s “Bad Cops” New Yorker magazine piece as an egregious example of glib outsider reporting on the Rampart case. You may recall that Mr. Boyer pretty much channeled Police Chief Bernie Parks for the benefit of his sophisticated readers, while slighting both the city’s police-reform movement and the historic context in which the Rampart malfeasances were set. Since nothing worse has come along since, I‘d be happy to nominate this scribbling dimwit’s article as the single most spineless piece of writing on Rampart since the case broke in 1999.

Nevertheless, the Boyer piece recently was selected for something called the Best American Crime Reporting Anthology. Wonder what its editors think the worst crime reporting looks like?

Related Content

Now Trending

Los Angeles Concert Tickets

Slideshows

  • The World Cup Celebrated And Mourned By Angelenos
    The World Cup has taken Los Angeles by storm. With viewings beginning at 9 a.m., soccer fans have congregated at some of the best bars in the city including The Village Idiot, Goal, The Parlour on Melrose, Big Wang's and more. Whether they're cheering for their native country, favorite players or mourning the USA's loss, Angelenos have paid close attention to the Cup, showing that soccer is becoming more than a fad. All photos by Daniel Kohn.
  • La Brea Tar Pits "Pit 91" Re-Opening
    Starting June 28th, The Page Museum once again proudly unveils the museum's Observation Pit, which originally opened in 1952 but has spent most of the last half century closed. Now visitors can get an up-close look at Pit 91, which is currently under excavation. The La Brea Tar Pits, home of the Page Museum, is one of the world's most famous ice age fossil locations, known for range of fossils from saber-toothed cats and mammoths to microscopic plants, seeds and insects. The new "Excavator Tour" is free with museum admission if purchased online at tarpits.org . All photos by Nanette Gonzales.
  • Scenes from the O.J. Simpson Circus
    In the months after O.J. Simpson's arrest for the murder of Nicole Brown Simpson and Ronald Goldman in the summer of 1994, the drama inside the courthouse riveted the masses. But almost as much mayhem was happening right outside the building, as well as near Simpson's Brentwood home. Dissenters and supporters alike showed up to showcase art inspired by the case, sell merchandise, and either rally for, or against, the accused football star. Here is a gallery of the madness, captured by a photojournalist who saw it all. All photos by Ted Soqui.